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Lesson B-216-1 The Networker $149

Success in this and most other businesses is about who you know, being in the right place at the right time, and taking advantage of opportunities when they present themselves.
Your odds grow significantly in all three of these areas when you know how to network.
Networking is a necessity, plain and simple. The better you are at it the more quality connections you'll make, and the more your business will grow.
Unfortunately, most decorators and designers don't know how to network properly. They go to Networking Events and invariably run around the room and hand their business cards out to everyone there, instead of seeking out potential Referral Partners.
There are actually several ways to network and gain referrals, and some are much better than others. It's not rocket science, but there's definitely a right way and a wrong way.
Imagine only being aware of and practicing the ineffective networking techniques! You'd be leaving many potential clients out there, just waiting to be snatched up by your competitors.
When you know how to network correctly and effectively, you'll actually have new customers coming to you.
In this lesson you will learn highly effective Networking Techniques that will help you to expand your sphere of influence, increase referrals and build strategic alliances. Once you've mastered this area of your business you'll be amazed at how fast you can grow.
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Biography

Neil Gordon, The Designer's Coach comes from a family in the Home Furnishing business. His career began early cutting his first roller shade at the tender age of 10. As a third generation retailer he learned from his parents and grandparents, the subtleties of running a business. These powerful role models taught him the value of building relationships in selling. At the age of 28 in Boca Raton, Florida he started his first business as a custom drapery workroom to the trade and built a successful window treatment company.

In 1991, he relocated back to his childhood roots in New York and established his window treatment design and sales business, "Decorating with Fabric". As a full custom workroom, they fabricate window treatments, bedding treatments and upholstery. During the past 16 years, Decorating with Fabric has created exceptional designs and unique window treatments for thousands of delighted clients throughout the eastern seaboard.

Neil Gordon has served on the editorial board of Window Fashion magazine, and was a monthly columnist. He has been featured as a cover story in Drapery and Window Covering Magazine. He is a business coach and his site www.the
designerscoach.com serves the interior design industry.

Neil recently started a new online learning website called The WCU Online www.thewcu.com. This is a site dedicated to training window covering professionals in all aspects of their business.